Scarlet Connect’s Reputation Management Client Claims #1 Tripadvisor Ranking In Boomtown Greenville, SC Market
When you think of Tripadvisor rankings and the top spot, would it shock you to learn that a Comfort Suites near the airport is ranked NUMBER ONE? Especially in a trendy, tourist destination like Greenville, South Carolina?
This is precisely what the Comfort Suites Greenville Airport has accomplished!
Within a few short years of opening its doors, the Comfort Suites Greenville Airport property is ranked #1 of 80 hotels in the Greenville market on Tripadvisor!Over 90% of guests awarded 5 of 5 stars to this newer property, sharing positive remarks about the pleasant staff, first-class amenities, and prime location next to Topgolf.
Recent guest reviews describe the Comfort Suites Greenville Airport as “a gem of a hotel,” “the best and our favorite,” and “definitely one of the nicest Comfort Suites we have ever seen”! The staff at the Comfort Suites Greenville Airport hotel surely contribute to such glowing reviews, with frequent shout-outs given to staff members like Kwame, JJ, Joanie, and “G.”
In addition to the stellar amenities and helpful staff mentioned above, owner Nauman Panjwani affirms: “I believe the greatest contributor to us being the number one ranked hotel in all of Greenville is Scarlet Connect’s Reputation Management solution.”
Since Comfort Suites Greenville Airport has been utilizing Scarlet Connect’s reputation management solution, they’re garnered 40+ reviews in six months. Properties listed as similar to the Comfort Suites Greenville Airport property on TripAdvisor (and comparable in terms of number of rankings) fall short with fewer 5-star reviews (70-76% of overall reviews compared to Comfort Suites Greenville Airport’s 90%+), and fewer reviews in the past six months (two reviews and one review compared to Comfort Suites Greenville Airports’ 40+!)
Did somebody say Peloton?! Get your ride on in the Comfort Suites Greenville Airport fitness center.
The key takeaway here? If guests aren’t being prompted to provide feedback, it’s likely that they won’t. Additionally, guests are more likely to leave negative reviews than positive ones.
Scarlet Connect’s simple solution uses a proactive approach to filtering out negative feedback (so that it can be managed in-house) and promoting positive reviews to popular platforms such as Tripadvisor, Google, etc.
Recent data shows that most travelers – over 80%, in fact – look up a hotel’s reviews before booking their accommodations. In most cases, people will select a hotel with a higher guest review score on a site like TripAdvisor or Google over one with a lower nightly price or brand name.
How does Scarlet Connect’s reputation management solution capitalize on this statistic? Once guests check out of your hotel property, they will receive an email and/or text message initiating the review process. If they select the “thumbs up” icon, for example, they will then be prompted to share their positive feedback on TripAdvisor or other online hotel review sites of your choosing.
The best part? The process is automated, so no additional work is required from the front desk staff!
Scarlet Connect’s client data reveals that hotel properties have more guests’ phone numbers on file than up-to-date email addresses; additionally, text messages have an open rate of 98% compared to 20% for email. In 2022, Scarlet Connect’s hotel clients reported more than 165,000 guest interactions using the reputation management solution. The power of this easy-to-use technology rests in affording text and email prompts to guests.
If you’re interested in learning more about what Scarlet Connect’s reputation management software can do to boost revenue and streamline operations for your property, check out our recent blog: Boost Your Online Ratings With Scarlet Connect’s Reputation Management Solution.
The Comfort Suites Greenville Airport is one of several Scarlet Connect properties witnessing rankings boosts on popular hotel ratings sites. Interested in becoming the next #1 ranked property in your hotel market? Subscribe to our monthly newsletter or schedule a free demo to learn just how easy it is to use Scarlet Connect’s reputation management solution.
Congratulations, once again, to the dynamic team at Comfort Suites Greenville Airport! Here’s to many more Scarlet Connect customers reaching that top spot!
